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How to get started in your Online Casino Journey


 
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With more operators joining the casino industry, finding a suitable platform can sometimes be challenging. Looking at statistics, PlayToday.co recently approximated the number of online casinos alone to be about 2,000. According to Grand View Research, this is part of why the online casino market has already surpassed the $19.11 billion mark.

And now that the institution expects it to grow even further by a CAGR of 12.2%, more operators will likely join. This means more hassle for players when it comes to finding a suitable gambling option. But you don’t need to worry because this article is here to help. Here, we will examine how features like product variety, security, etc., make for a great gameplay, so keep reading.


Consider product diversity

Great platforms know quite well that gamblers have varying preferences. For instance, one gambler may prefer games with Irish themes like Rainbow Riches Megaways, while another may favour those with ancient civilisation themes. And this can go on and on. Therefore, a platform may want to adopt as many games as possible to ensure that all these preferences are well taken care of.

Plus, no one wants to keep playing the same game repeatedly. Doing that makes the whole experience boring, which you don’t want for your gameplay. With a platform that offers variety, you can comfortably switch between different genres, resulting in an improved gaming experience. After all, ensuring the gameplay is fresh is one of the reasons many players return.

On top of that, you may want to consider whether the platform has other offerings beyond casino games. Consider sports betting, for instance. For players who love wagering on their favourite sports, platforms that combine that with casino experiences can be great options.

We have already hinted at how finding a suitable platform, whether for gambling or sports betting, can be a hassle. As such, selecting a platform combining both experiences can help you avoid such challenges.


Don’t ignore the platform’s security

Do you know that, according to experts, more than 940,000 attacks happen on a daily basis? Narrowing down to the casino industry, about 70% of operators have recently confirmed experiencing security attacks. Plus, some experts rank this industry as the third-most targeted by threat actors.

With such statistics in mind, you want to ensure the selected platform is as secure as possible. Consider whether it has implemented infrastructures like 2FA. While it may sound so simple, two-factor authentication can actually protect you from a significant number of cyberattacks. Some experts claim it can prevent up to 99.9% of targeted attacks.

You may also want to ensure the operator has adopted SSL encryption. This improves security by encrypting internet communications and making them unreadable to eavesdroppers. Check whether there is a padlock icon on the address bar and if the site uses ‘https://’ instead of ‘http://.’

If it uses AI-based mechanisms, it is even better. Since cyber attackers are ever-evolving, casino platforms must also show their commitment to using technology to stay ahead of them. In fact, according to PatentPC, about six in ten cyberattack groups use generative AI to strengthen their efforts.

To get ahead of such trends, casinos must also be innovative, and thankfully, AI can help them. Using its enormous computational ability, the brands can improve real-time monitoring and detection, protecting players from harm before it happens.


Does the platform pay attention to customer experience?

This is among the questions you must have answers for before signing up. A platform that pays attention to customer experience shows its commitment to customer-centricity and could be a good consideration. Agreeably, you aren’t just seeking to spin some reels – the experience (including web’s navigability, payments, load time, etc) should also be great.

A hard-to-navigate website will make finding gaming options difficult, which may hurt your gaming experience. That’s why websites with simplified menus, proper logical structures and breadcrumbs always win. Speed is another important aspect. Think of it this way: You are playing a first-shooter game, which suddenly begins to buffer. What if this experience is common with the rest of the platform’s games?

Well, most players would definitely turn away. And you may be surprised to learn that in the broader e-commerce sector, about seven in ten customers say speed affects their willingness to buy, showing just how important it is. And since this is no different in the casino industry, great gaming platforms won’t ignore it.

We can’t forget the role payment methods play. After signing up, you may want to deposit or withdraw some funds. Definitely, you won’t expect the funds to be delayed or payments to behave badly. The less friction a platform has in its payments, the better, because it helps improve the gameplay. Plus, diversifying them increases the likelihood of the platform catering to your specific tastes, given that payment preferences also differ.


What is our final word?

There is no denying the fact that the casino industry is set to expand. Even statistics from different research institutions agree. And as this happens, players are always faced with the challenge of spotting a suitable option.

However, if you pay attention to some of the factors discussed in this write-up, you will most likely choose a great platform. Take product diversity, for instance. Since players have varying tastes, platforms that highly diversify their offerings can be great alternatives.

With the growing concerns of online safety, they should also pay critical attention to their security by implementing infrastructures like two-factor authentication and SSL encryption. And now that the gambling experience goes beyond spinning the reels, the operator must have strategies to improve customer experience, such as diverse payment methods.
 
 
 
 
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