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Finnish Online Gambling Trends Likely to Catch
on in 2020 |
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The global gambling
industry has never been bigger. People from all over the world are betting on
football matches, playing online bingo, and spinning slots at casinos on the
web. However, one country is leading the charge in online gaming change, and
that’s Finland. The Nordic state has been turning the heads of plenty of
casino players’ in recent times!
But why is this? Recent news
suggests that Finland has been allowed to continue legislating its own gambling
rules outside of EU regulation. That, to players in the country, is seen as
something of a relief. But what can global casinos learn from Finnish gambling
in 2020?
Responsible Gambling
Trends
What sets Finland’s gambling and online betting
scenes apart from the rest of the world is the responsibility they exude.
Gambling in Finland is under state control. While this may sound oppressive, it
actually means that it’s a positive, progressive industry.
For
example, Finnish casinos generally offer money they make to charities and good
causes. Some even run entirely, not for profit. This is a massive change to
what casino players elsewhere in the world might expect.
The Vegas image
of casinos is hard to ignore in the West. Therefore, could we see changes in
the way that British and US gaming take on revenue? With causes crying out for
funding, a charity casino model will be hugely welcome.
One Brand Over All Others
Another interesting
difference in the Finnish gambling industry is how sites and casinos operate.
At present, all gambling activities receive governance from
Veikkaus. Veikkaus is a state-managed firm with rights to
Finnish casino games and activities.
That means that it is often hard
for international casinos to seek licensing in Finland. Online casinos such as
Netti Casino (https://en.netticasino.com/kolikkopelit)
are allowed to operate under Finnish rule. For global brands, it is not so
easy, although, that may change in the future.
However, the idea of one
umbrella for all casinos is appealing. Moving to this kind of system in the UK
will take a lot of untangling. It will also mean that all casino operators will
need to work together under state control.
Sadly, it’s unlikely
that this style of system will catch on in other countries. However, in those
countries with laws yet to relax, such as in Japan and India, the Finnish model
might yet be appealing.
Offering Help
and Support
While the Finnish state mandates its national
gambling, it also provides support for addicts. Gambling can become addictive
if you fail to notice the signs. However, Finnish authorities are leading the
way in terms of opening up channels of help to local people.
The UK
already has a strong system in place, known as
GAMCARE. However, the
Finnish model is interesting as it is state-mandated. Therefore, it will be
interesting to see if international casinos follow suit with gambling support
as part of their casino frontends.
In any case, Finland is a nation with
a fascinating approach to gambling. Will they inspire other gaming nations in
the years to come? Let’s see. |
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